Marketing Puzzle

123456789101112131415161718192021222324252627
Across
  1. 5. - Unique selling proposition is what businesses develop or a product that is unique and that no other competitors have because it’s unique so then consumers don’t need to decide what’s better over two of the same products from different companies
  2. 6. - promotion are things such as coupons, contest and sales on certain products at stores to gain attention
  3. 8. segment - Each part of a broader market category that possesses an identifiable characteristic.
  4. 11. a measure of the profit responsiveness by segment to different levels of marketing investment
  5. 14. services - activities performed to support the sale of a product or other service
  6. 15. - non sustainable are things like promotion, placement, quality, benefits, price and or design
  7. 18. - where one company provides a product or service for a small market and by doing so keeps competitors out of the market
  8. 19. market - When a business expands to an international market they must tailor it’s competitive to fit the foreign market.
  9. 20. - Different variety of products businesses have in stock/ own to compete with other brands or businesses
  10. 22. advantage - the competitive edge which can be gained by one company over another by reducing production or marketing costs or both so that it can offer cheaper prices or use excess profits to bolster promotion or distribution.
  11. 24. - making some activity easier or more comfortable and is the main reason people shop on the internet
  12. 26. - taxes placed on goods being imported into a country in order to protect the local industries from too much foriegn competition
  13. 27. market - the competitive market consist of specific types of products such as well the companies that manufacture these products
Down
  1. 1. Competition is the fight between two businesses for who can make the better product or better prices.
  2. 2. - when there are small number of large companies, each with a it of market control
  3. 3. - a monopoly is a firm that lacks any viable competition
  4. 4. loyalty - Customer loyalty when a customer stick to buying a certain product and is very important to businesses because even little percent in customer retention results in major increases in profit
  5. 7. - design influences the way a product looks or preforms and also what it does
  6. 9. ventures - shared control of a new business between two or more separate companies for mutual benefit
  7. 10. - Methods where a business holds onto its customers in spite of competition
  8. 12. - Research and development is a team apart of a business that focuses on improving products and finding ways to make them better
  9. 13. - Reputation is good reviews or service from a business which instead of an actual profit or value creates a good name for the business and good service or product can spread by word of mouth
  10. 16. cost - Landed cost takes into account shipping costs and the currency exchange as well as the tariff rates.
  11. 17. marketing - The consumer develops a strong relationship with the product or the retailer and will not consider any other brand
  12. 21. share - The percentage that one company’s product takes of the total dollars spent by consumers on products within a specific market category
  13. 23. - a financial gain, especially the difference between the amount earned and the amount spent in buying, operating, or producing something
  14. 25. market- an economic system based on supply and demand with little or no government control