Marketing Puzzle

2. activities misrepresenting the truth in marketing
3. tangibles measurable tasks that have to be able to accomplish the strategic objectives
6. market are the customers the business seeks to attract is
12. market is when the group is considered as a whole with all marketing activities
13. Segmentation Market divided by where the customer lives
15. promotions are designed to promote a firm’s prestige or its features
16. promotion is not part of sales promotion
17. Decisions dictate how much to charge goods for

1. Provide products directly to the ultimate customer
4. Informs consumers about product and what they sell
5. Good or service a business is a selling
7. Segmentation Market divided by social and psychological characteristics
8. Segmentation Segmenting a market based on the way customers use a product or behavior towards a product
9. information marketing data available from inside and outside a business that have been processed and organized in a useful way
10. Deciding how to get goods into customers hands
11. Segmentation Statistics that describe the population by personal characteristics
14. segment is the activity of dividing a broad consumer or business marketer, normally consisting of existing and potential customers, into sub-groups of consumers based on some type of shared characteristics is called