Marketing ROCKS!

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Across
  1. 5. The external factors that can affect a business
  2. 7. The buying and selling of goods and services
  3. 8. Referring to a large variety or range of products or services
  4. 9. Information about current events that may affect a business or industry
  5. 10. A specific area
  6. 13. Studying data to gain insights into a particular subject
  7. 15. Consistency and Homogeneity are synonyms
  8. 17. The employees, customers, and stakeholders who are critical to the success of a business
  9. 18. Short for a word referring to transactions between two companies
  10. 20. Arranging resources or tasks in an efficient and effective way
  11. 24. Obligations that come with a particular role or position
  12. 26. Inquiries or uncertainties that need to be addressed or answered
  13. 27. Unreasonable fear or dislike of foreign people
Down
  1. 1. Increasing or improving something
  2. 2. Using existing resources to get bigger impact (this one is a hard one to explain !!)
  3. 3. Humorous you can use in your ads to make people laugh, it's not universal
  4. 4. A choice made after considering multiple options
  5. 6. Significant change
  6. 11. Providing assistance or support to others
  7. 12. The capacity of sensing emotions (???)
  8. 14. The return or profit gained from an investment
  9. 16. A person that has the power to affect the buying decisions of others, often through social media
  10. 19. The process of planning and organizing resources to achieve something
  11. 21. The competitive world of modern work and business
  12. 22. The quantity of goods or services produced or sold
  13. 23. Providing funds to start a business
  14. 25. A critical factor that is necessary for success, is a ... factor