Marketing Vocab 1

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Across
  1. 2. The ads you choose
  2. 5. How they live day to day (active, outdoorsy, tech‑focused)
  3. 6. What pushes them to buy (convenience, status, fun)
  4. 8. Promoting and selling products/services by understanding customer needs.
  5. 9. Things a customer would like to have
  6. 11. Management of money and investments (budgets, profits, costs).
  7. 12. Hiring, training, and employee relations (people and workplace needs).
  8. 13. (Return on Investment) How much money you earn compared to what you spent
  9. 15. Daily activities required to run a business (making products, delivering services).
  10. 17. Basic facts about people (age, income, location)
  11. 18. The amount of money you’re allowed to spend
Down
  1. 1. Hobbies or things they enjoy (gaming, fitness, art)
  2. 3. What matters to them (saving money, helping the environment)
  3. 4. Interests, values, and personality traits
  4. 7. Spending more money than you have
  5. 10. A specific group of people a business wants to reach based on age, interests, location, income, needs, etc
  6. 14. Things a customer must have
  7. 16. Marketing__________ - A plan for promoting a product