marketing vocab

2. a particular spot
3. Product, place, price, and promotion
5. Changing raw materials into usable goods
6. understanding the concepts and strategies to developing ways to select a certain audience
7. companies percentage total sales generated by companies that compete in that market
11. business should strive to satisfy customers' needs and wants
13. consumers who purchase goods and services for personal use
14. obtaining, developing, maintaining, and improving a product in response to market oppt.
18. communication with the customer
19. assessment that lists and analyzes the companies strength and weakness
23. process of classifying people into even smaller groups
25. Information about the target market
27. Exchange of a product for money
29. Model, brand, or size of an item
30. Provides customers with goods and services they want

1. Strong effect or influence
4. Group that identified for a specific marketing program
8. Businesses that buy products for their own use
9. Tangible items that satisfy needs and wants
10. People who share similar needs
12. Product or service available
15. institutions and process for creating, communicating, delivering and exchanging offers
16. having great customer service and keeping your customers in the loop of things
17. Process of deciding how to get goods into customers hands
20. Affects the economy and standard of living in countries around the world
21. competition pushes companies to be efficient
22. Aid or promote well being
24. advertising, personal selling, sales promotion, and public relations to attract cust.
26. Having a product where customers can buy it
28. Intangible items that satisfy needs and wants