Marketing/Business Terms

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Across
  1. 2. product, place, price,and promotion
  2. 6. Transactions between businesses (e.g., a company selling software to another company).
  3. 7. Strategies businesses use to keep customers coming back for repeat purchases.
  4. 11. The total income a business generates before expenses.
  5. 12. Creating valuable content to attract and engage a target audience.
  6. 14. The unique benefits and value a product or service offers to customers.
  7. 18. A rewards system designed to encourage repeat purchases from customers.
  8. 19. Buying and selling products or services online.
  9. 20. The process of creating a unique name,image,and identity for a product orcompany in consumers’ minds.
Down
  1. 1. dividing a broad consumer market into smaller groups
  2. 3. Managing a company’s reputation and communication with the public.
  3. 4. A digital advertising model where businesses pay for each click on an ad.
  4. 5. Businesses selling directly to individual consumers.
  5. 8. Paying for ads to appear on search engine results pages.
  6. 9. The four stages a product goes through: introduction, growth, maturity, and decline.
  7. 10. a specific group of consumers that a company aims to reach
  8. 13. The practice of optimizing website content to rank higher in search engine results.
  9. 15. The relationship between product availability and consumer desire, affecting price.
  10. 16. how a brand is perceived by its consumers compared to its competitors
  11. 17. The percentage of revenue that remains as profit after expenses are deducted.