MK150 Chapter 4-7 Review

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Across
  1. 5. the type of customer trust where 2 parties are going to carry out duties per a signed contract
  2. 6. a business strategy that focuses on customer experience and customer relationships
  3. 8. the practice of creating posts to promote the product or service
Down
  1. 1. the practice of crafting marketing messages to promote to an individual
  2. 2. the formation sharing of timely information
  3. 3. the first step of the customer value chain
  4. 4. the integration of information from the sales team and other sources
  5. 7. this happens when the sales team learns the role of the marketing team
  6. 8. customer relationship management