Persuasive Techniques Crossword

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Across
  1. 2. Shows similarities to highlight a point
  2. 4. Language that uses 'we', 'us', or 'our'
  3. 6. Identifies the source of a campaign (e.g., website or hashtag)
  4. 11. Grabs immediate attention in a campaign poster
  5. 13. Adds factual or emotional meaning to an image
  6. 14. Language that stirs strong feelings
  7. 15. Three-part repetition for emphasis
  8. 16. Deliberate reuse of words or phrases for emphasis
  9. 17. Specialised vocabulary for a topic
  10. 18. Descriptive language that paints a picture in the reader's mind
  11. 19. Appeal that uses emotion
  12. 20. Appeal that uses logic and reason
Down
  1. 1. Deliberate exaggeration for effect
  2. 3. References a well-known person or event
  3. 5. A catchy phrase that represents a campaign
  4. 7. A short personal story
  5. 8. A question not meant to be answered aloud
  6. 9. A quote from someone with authority
  7. 10. Encourages the audience to do something
  8. 12. Appeal that builds trust and credibility