Persuasive Writing Techniques

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Across
  1. 6. Repetition of the same initial consonant sounds.
  2. 7. Use of humour or irony to mock, implies the opposite of what is being said.
  3. 11. The positive or negative associations made with certain words or phrases.
  4. 12. Overt preference for one point of view.
  5. 13. Quotes from professionals are known as an expert O______.
  6. 14. Language designed to distinguish or alienate.
  7. 16. Language which uses "we", "us" and "our" to make the reader feel included.
  8. 17. Any non-written inclusion, such as images, charts etc.
  9. 18. Reuse of words or phrases for effect.
Down
  1. 1. A broad statement which is mostly true.
  2. 2. Type of question which does not require an answer.
  3. 3. An attempt to persuade through emotional manipulation.
  4. 4. Language which used every day, with colloquial or slang terms.
  5. 5. An overused phrase.
  6. 8. Exaggeration or overstatement.
  7. 9. A short personal story.
  8. 10. Type of appeal which targets a person's nationality.
  9. 15. Statements backed by facts, research and numerical information.