PF & AA

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Across
  1. 2. PF service that empowers businesses to Validate & Override records that have been shared post-enrichment.
  2. 4. PF CDP integration with e-commerce aims to empower marketers to create and manage customized discount programs according to customer loyalty.
  3. 6. PF feature that enables users of businesses to efficiently enrich small datasets by allowing the upload of multiple records in a single operation such as uploading CSV or Excel file.
  4. 8. PF Recommendations Engine placement feature encourages customers to spend more on an item they have already chosen to purchase by either increasing the quantity or upgrading an attribute to a more expensive version.
  5. 11. A statistical analysis method that uses aggregated data to evaluate various marketing activities and their impact on a return on investment provided to our businesses by Applied Analytics.
  6. 13. The acronym for the name of summit that is a platform to exchange ideas, network with peers, and discover new ways to drive data-driven innovation hosted by Data Domain.
  7. 15. PF feature that allows showing different custom prices according to customer segmentation done by CDP.
  8. 16. PF Customer Enrichment service that helps end users on the web pages of our Businesses to find and fill-out input information related to their business such as National ID, VAT ID, Address, Pin code, etc.
Down
  1. 1. PF feature that helps care and agents of businesses which adopted to CDP, view all e-mail communications that have been sent to customers in the cockpit or a custom destination.
  2. 3. Third-party managed Machine Learning service for recommendations provided by AWS used by PF Recommendation Engine for ML-based recommendations (without AWS prefix).
  3. 5. Applied Analytics model for businesses that make analysis on customer attrition is defined as the event when a customer does a certain activity that signifies departure from an ideal outcome.
  4. 7. PF Customer Enrichment logic that consolidate company or group of companies together.
  5. 9. .... Datasets are organized and structured data that are stable and ready to use. The data ranges from various ad platforms, consoles etc. to unifying data from various sources. These data sets are the building blocks which can be used as a base to create various other models and products.
  6. 10. PF service acts as a wrapper for Statsig (3rd party external service) to provide experimentation details to businesses provided by CDP.
  7. 12. PF RE feature that allows traits in the placement title seamlessly, without needing developer assistance, such as 'Welcome Steven', 'Most Popular Products in Bengaluru' etc. It's integrated with CDP.
  8. 14. PF Recommendations Engine placement feature that encourages customers to purchase an additional item that compliments their existing cart contents.