Price, Product, Place
Across
- 1. the words representing a brand that can be spoken
- 4. logo of a business
- 7. these costs have a direct correlation to what you produce and how much
- 9. a group of closely related products manufactured or sold by a business
- 11. the path a product takes from the manufacturer to the final consumer
- 16. share % of total sales volume generated by all companies that compete in a given market
- 17. a brand mark with human characteristics
- 19. sell goods to the consumer for personal use
- 20. when two businesses sell directly to each other
Down
- 2. when the goods or services are sold directly to the consumer
- 3. the point where the price of all your costs are paid back through making money
- 5. non-negotiable way of pricing
- 6. an activity that is intangible
- 8. tangible thing that consumers can physically touch
- 10. identified segments of the market that a business wants to have as their customer
- 12. involves intermediaries
- 13. middleman
- 14. good or service that has monetary value
- 15. how much we value something
- 18. the costs to the business no matter how much you produce