PRICING

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Across
  1. 2. Setting a price to achieve a specific return on investment (ROI) based on production costs.
  2. 3. The measure of how much the quantity demanded of a product changes in response to a change in price.
  3. 5. Charging different prices for the same product or service based on customer segments or conditions.
  4. 6. The value a customer believes a product or service has, based on their experience, brand reputation, and other factors, rather than the actual cost.
  5. 7. Selling multiple products or services together at a combined price, often lower than the sum of individual prices.
  6. 9. Setting a high initial price and then gradually lowering it over time.
Down
  1. 1. Setting a low initial price to enter the market quickly and gain market share.
  2. 4. Maintaining consistently low prices without frequent promotions or discounts.
  3. 8. Pricing a product below cost to attract customers into a store or website, hoping they will buy other products.
  4. 10. Percentage added to the cost of a product to determine its selling price.