Principles of Marketing' Exam

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Across
  1. 2. four marketing politics blended
  2. 4. matches a buyer’s expectations.
  3. 6. create superior customer value and differenciated brand's image
  4. 7. differentiating the market offering
Down
  1. 1. The extent to which a product’s perceived
  2. 3. States of felt deprivation
  3. 5. The set of all actual and potential buyers of a product or service