promotion

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Across
  1. 4. what do brands typically give away to their customers together with a product
  2. 5. when a product is displayed in a special way
  3. 7. type of ad where the firm is trying to make the customer purchase a product
  4. 9. the only disadvantage to promotion through TV
  5. 10. money special for marketing activities purposes
  6. 13. a "prize" given to customers for buying multiple products from one firm
  7. 14. budget given out specifically for advertising
Down
  1. 1. when frims pay to have their brand displayed in events or in the public
  2. 2. type of ad where there is a lot of information given about the product
  3. 3. one of the disadvantages of newspapers
  4. 5. the company will lose _ if it reduces the prices for a product
  5. 6. given to a customer to try out the product, without actually purchasing it (free)
  6. 8. first stage of advertising process
  7. 11. what attracts customers in terms of image of a company?
  8. 12. magazines are _, and that's why they can reach out to the audience they want