Purpose in writing

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Across
  1. 4. the common means of communication
  2. 5. focusing on the ethics of the person
  3. 6. a comparison without using "as" or "like"
  4. 7. focusing on emotions and feelings
  5. 10. a person well learned in a particular field
  6. 11. focusing on logic and thinking
  7. 12. the look at things in detail
Down
  1. 1. to provide details about something
  2. 2. the people who one targets in their writing
  3. 3. identifying why people write
  4. 8. the words used by the author to evoke emotions
  5. 9. a comparison using the words "as" or "like"