Random

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Across
  1. 1. Illegal SEO practices (5,3)
  2. 4. Spider; Copies web pages for search engines (7)
  3. 6. A type of marketing technique that aims to transform a website visitor to an actual paying customer (10)
  4. 7. Enticing customers through content marketing (7,9)
  5. 9. Online advertising service platform developed by Google where advertisers pay to display brief advertisements on Google network (7)
Down
  1. 2. Delivering promotional marketing messages to consumers (11)
  2. 3. Target based on location (3,7)
  3. 5. Leaving a website without doing anything (6)
  4. 8. Website generally created for events or campaigns, runs independently from primary website (9)