Rhetorical Devices

4. images that appeal to the five senses
5. mass appeal; convincing your reader that the majority shares your view.
7. when authors use words like “only”, “all”, and “every” to exaggerate their opinions in order to make them seem stronger.
11. appealing to ethics
12. appealing to logic
13. a form of direct comparison.
14. extended comparisons between dissimilar things; the audience may be familiar with what you’re comparing the topic to, so it will help them understand your point of view.
15. numerical fact; percentage.
16. Using research, seek out facts that support your side.
17. Words choosing words that carry emotional connotation with them even when isolated.
18. appealing to emotions

1. opinions that count more than most because of the specialized experience of the person giving the opinion.
2. offer a specific personal experience that serves your cause. Use names and specific details. Show the reader your experience.
3. word choice that helps reinforce the author's purpose
6. a specific type of repetition in which the word or phrase (or whole sentence) is used repeatedly to build up emotion or rhythm. (Used especially in speeches)
8. posing questions as “food for thought” for your readers. The answer is usually implied, not explicitly stated. The question should evoke an emotional response.
9. stating and restating as often as possible what you’re trying to convince your reader of.
10. personal endorsement; a statement in support made by an individual.