Scary Smart Marketing

123456789101112131415
Across
  1. 2. Strategy – Lowering price to attract buyers (discounts, offers, et
  2. 3. – Giving away free candy, products, or trials to promote a brand.
  3. 5. – Using visuals (like decorations) to attract buyers.
  4. 7. – Part of a “balance sheet,” showing a company’s financial status.
  5. 9. – Collecting data on customer habits to understand the market.
  6. 12. – Logos, colors, and designs that make a product recognizable.
  7. 13. – One of the 4 Ps of marketing: Product, Price, Place, Promotion.
  8. 14. Promotion – Short-term marketing tactics like discounts or Halloween deals.
  9. 15. – The specific group of people a business aims to reach; “target market.”
Down
  1. 1. – Making a product stand out in the minds of consumers.
  2. 4. – Online or digital promotion that spreads widely, like viral content.
  3. 6. – A catchy phrase that sticks in people’s minds, often used in advertising.
  4. 8. – The person who buys the product.
  5. 10. – The amount a customer pays for a product.
  6. 11. Psychology – The study of why customers make the choices they do.