School Store

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Across
  1. 3. – The percentage of revenue that remains as profit after deducting the cost of goods sold and operating expenses.
  2. 5. – The process of creating a unique identity, name, logo, and overall perception of a product, service, or company in the minds of consumers.
  3. 11. – The point at which total revenue equals total costs, meaning a business is not making a profit or loss.
  4. 12. – The sale of goods and services directly to consumers for personal use, typically through stores, online platforms, or other distribution channels.
  5. 14. – A long-term plan that outlines how a company will promote its products or services to attract and retain customers, often including pricing, advertising, and distribution tactics.
  6. 15. – A special event held to celebrate the official opening of a new business or store, often featuring promotions, giveaways, or special discounts to attract customers.
Down
  1. 1. – The method businesses use to determine the price of their products or services to balance profitability, competition, and customer demand.
  2. 2. – The process of promoting and selling products, including how they are displayed in stores, packaged, and marketed to encourage purchases.
  3. 4. – The amount added to the cost of a product to determine its selling price, usually expressed as a percentage of the cost.
  4. 6. – An unplanned purchase made by a consumer, often driven by emotions, attractive displays, or limited-time offers.
  5. 7. – The location where a customer completes a purchase, such as a physical store checkout or an online payment system.
  6. 8. – The level of desire and willingness of consumers to purchase a product or service at a given price.
  7. 9. – A strategy that focuses on a specific group of consumers who are most likely to be interested in a product or service based on demographics, interests, and buying behavior.
  8. 10. – The activities and strategies businesses use to advertise and market their products or services to increase awareness and sales.
  9. 13. – The direct costs associated with producing or purchasing the products a company sells, including materials and labor.