Section 17.1

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Across
  1. 3. The policy .... of promotion is designed to create costumer interest
  2. 4. ... a favorable image for the company
  3. 8. Help it .... for change, or teake a stand on trade
  4. 9. Sales promotions include cupons, money-off, promotions competitions, product ....
Down
  1. 1. The distribution channel to the .....
  2. 2. Is any activity that helps .... or sale
  3. 5. Companies use promotional techniques to .... their public image
  4. 6. The distribution channel to the ....
  5. 7. Non profit and charitable organzational ... or promotional activities
  6. 10. This ... precision makes it difficult to determine