SEM Final Review 1

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Across
  1. 6. Theaters that sell tickets to the primary market.
  2. 7. An illegal payment by record companies to radio stations to play particular songs.
  3. 8. The "P" in NPR (it also broadcasts on the Internet)
  4. 9. Making a sporting event accessible when a fan wants to see it would be define as __ utility.
  5. 10. The schedule for broadcasting shows on TV.
  6. 12. The income people have after paying all expenses.
  7. 16. ____ is considered a more mature distribution medium.
  8. 20. One element of the marketing mix.
  9. 23. Selling television programs to individual stations.
  10. 26. The "C" in NCAA.
Down
  1. 1. The "A" in AFL.
  2. 2. This combines education & entertainment in the theaters.
  3. 3. Grouping common characteristics to form sub-groups of people.
  4. 4. This movie was the highest ticket seller.
  5. 5. The 2nd stage of the Product Life Cycle.
  6. 11. Products that quickly become popular, but fade away just as fast.
  7. 13. The integration of recreation based entertainment and education is called ____.
  8. 14. The type of marketing focuses on a small target market.
  9. 15. Performing arts included live theater, opera, concerts, and ___.
  10. 17. The "L" in OLN.
  11. 18. The person in the commercial supporting a product.
  12. 19. Previews of upcoming movies that are shown before the main movie.
  13. 21. You can license this . . .
  14. 22. Another term for income.
  15. 24. More than 9 million students attend onsite education programs at zoos and ___.
  16. 25. A United States celebrity endorsing products in Japan.
  17. 27. A record company is also called this