SLOTHES CROSSWORD

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Across
  1. 8. Something (such as a word) that identifies a particular company's product and cannot be used by another company without permission
  2. 9. A place online that contains information about a person, organisation, etc., and that usually consists of many pages joined by hyperlinks
  3. 11. Video ads that is served without any content
  4. 12. The radio stations, television stations, and newspapers through which information is communicated to the public
  5. 14. The particular group of people that an advertisement is intended to reach
  6. 16. Something that is made or grown to be sold or used
  7. 17. An action that advertisers want their audience to take.
  8. 19. Serving ads to people who have previously visited your website.
Down
  1. 1. A collection of IPs, publishers, advertisers, contexts & keywords, or products that can run for a campaign
  2. 2. A small text file used to track how visitors interact with a website
  3. 3. Any website that produces content.
  4. 4. Ads that look and feel like the surrounding content
  5. 5. A drawing of something that is being planned or created
  6. 6. RNG added for uniqueness
  7. 7. A measure of whether a given ad could be seen as opposed to not being seen
  8. 10. A type of fancy URL that is branded for marketing purposes.
  9. 13. The process of identifying which specific marketing efforts led to a conversion.
  10. 15. A method of automated and AI enabled real-time ad buying
  11. 17. A person who buys goods and services
  12. 18. ABC of Sales. Always be
  13. 20. The European Union's 2018 privacy act that protects its citizens