SPORTS BRANDING

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Across
  1. 3. event - a game, scrimmage, or the reason why fans come out.
  2. 5. - PEPSI ARENA, PNC Park, SoFI Stadium are examples of this
  3. 6. goods - bats, helmets, socks, receiver gloves are all examples of this
  4. 9. - goods that need a license or written consent to reproduce or sale
  5. 10. - those who make the game happen
  6. 11. - how well the product stays the same over a period of time.
Down
  1. 1. - attributes of the product that serves as a benefit to the consumer
  2. 2. - a live event that Lil baby, Beyonce, or Kanye may have put on
  3. 4. - this speaks to how much of a service you can rely and depend on
  4. 6. - how well the product meets customer needs
  5. 7. - the overall feel or impression someone gets from a mark or logo
  6. 8. - how long the product lasts over time