Sports Marketing
Across
- 3. quantity of a product that consumers are willing to purchase at a particular price.
- 5. the secondary spending that happens when the money spent directly is in turn spent multiple times in the local economy.
- 6. the point where the supply and demand curves intersect.
- 8. uses a lower than normal price to introduce a new product in order to gain a large market share.
- 10. Businesses that use resources to develop the product.
- 14. a process that involves planning, pricing, promoting, selling, and distributing products that are designed to satisfy the needs and wants of customers.
- 15. is used to describe all potential customers who have a need or want for a product
- 17. quantity of a product that producers are willing to provide at a particular price.
- 18. Land, Labor, and Capital are the 3 ________.
- 19. pricing strategy that offers a unique or rare product/service at a very high price. Will decrease in value over time.
- 21. when demand is greater than supply.
Down
- 1. A product that you can't touch.
- 2. A product you can touch.
- 4. any strategy that creates an impression in the mind of the customer that suggests a bargain or prestige.
- 7. selling several products as a package for a set price.
- 8. is setting the price at a very high level to target customers seeking high status and superior quality
- 9. a psychological pricing strategy in which goods or services are given either an odd number or an even number to match the product’s image.
- 11. when supply is greater than demand.
- 12. result of the initial spending required to support the event, or for attendance at the event.
- 13. a strategy where the product is sold at cost or below in order to attract customers to the business.
- 16. Those who buy products.
- 20. special ticket prices to members of a group when tickets are purchased in large quantities.