Sports Marketing Final Exam Crossword

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Across
  1. 1. Study that counts everyone in the research population
  2. 3. Ranked sixth among industries in size of billions of dollars
  3. 6. Promotional vehicles that financially support sports events
  4. 7. Any paid promotion of an idea, good, or service by an identified sponsor
  5. 9. Putting the marketing plan into action
  6. 11. Money left after all costs amd expenses of a business are paid
  7. 12. A number of people who are representative of a study's population
  8. 13. Having equality or similarity
  9. 14. National Organization that governs college athletics and oversees important decisions pertaining to athletes
Down
  1. 2. involves using a celebrity or public figure to represent and promote a company and that company's products
  2. 4. Statistics that describe a population in terms of personal charactoristics
  3. 5. Struggle among companies for customers
  4. 8. A device that legally identifies registered brand ownership of a tradename
  5. 9. Long television commercial
  6. 10. Potential customers with shared needs who have the desire and ability to buy a product