The Sports Market

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Across
  1. 2. Football, baseball, hockey
  2. 5. City where the first Olympic games were held
  3. 7. International Olympic Committee acronym
  4. 8. Names "Sportwoman of the Year" in 1972
  5. 11. National Federation of State High School Associations acronym
  6. 13. According to legend he founded the ancient Olympic Games
  7. 18. Promotion of products using connection to sports
  8. 22. Used to keep school competitive, based on characteristics of school and athlete competitiveness
  9. 23. Prohibits professionals from competing in Olympic events and plagued athletes and officials since beginning of Olympic games
  10. 26. Founder of International Management Group (IMG)
  11. 27. College basketball finals
Down
  1. 1. person who does not get paid to play a sport
  2. 3. a law that bans gender discrimination in schools that receive federal funds
  3. 4. Only event in the Olympics when founded
  4. 6. Athlete who has the passion and ability to earn income for a particular sport
  5. 9. City chosen for revival of Olympics
  6. 10. Television or radio advertisements
  7. 12. One of biggest and oldest amateur sporting organizations, established in 1888, acronym
  8. 14. sports that involve nontraditional, daring methods of athletic competition
  9. 15. First female Olympic champion
  10. 16. Introduced entertainment during games
  11. 17. April 24, 1996 NBA Board of Governers approved the formation of this
  12. 19. National organization that governs college athletics and is responsible for important decisions regarding athletics
  13. 20. Marketing activities made to satisfy needs and wants of sports consumers
  14. 21. Olympic games for individuals with developmental disabilities
  15. 24. Olympic-style games for athletes with disabilities
  16. 25. Created The Wide World of Sports weekly television show