Travel and Tourism

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Across
  1. 4. a temporarily economic decline and a decrease in trade
  2. 6. this is the core product, enhanced by adding features or services to distinguish it from the same product offered by competitors
  3. 9. relations Communication that builds a positive image of an organization in the minds of its customers
  4. 10. At this stage, tourism is established and the destination relies on tourism as a main source of income
  5. 11. needs first level of Maslow hierarchy of needs
  6. 12. When launching into a highly competitive market, artificially low prices are set to attract customers
Down
  1. 1. Research that is often called field research because the data is collected first-hand
  2. 2. a term for countries that attracts the highest number of international visitors
  3. 3. The characteristics that are unique to that destination, which give it an advantage over other similar destinations
  4. 5. a consumers desire to purchase products and services and their willingness to pay a price for these products and services
  5. 7. targets customers based on where they live.
  6. 8. stock total number of available tourist accommodation within a destination, across all different types of accommodation