Unit 2 terminology

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Across
  1. 2. A unique feature of a product (3)
  2. 5. The group of customers a business aims at (6)
  3. 6. Where a product is sold (5
  4. 9. Research using opinions (11)
  5. 10. Internal strengths and weaknesses tool (4)
Down
  1. 1. Research using numerical data (10)
  2. 3. The amount customers are willing to pay (5)
  3. 4. A plan to achieve marketing objectives (8)
  4. 7. Promotion method using social media (7)
  5. 8. External factors affecting business (5)