1.01_PD51 Vocab Crossword Puzzle

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Across
  1. 2. In sports, the marketing of private seats or luxury boxes to businesses for use on their “company nights” or to entertain clients
  2. 6. In event marketing, an activity that involves organizing suppliers of goods or services who will be present at an event
  3. 10. In event marketing, an activity that involves securing corporate funding for an event’s promotions costs or consulting with corporations to find events that reach the company’s target audience
  4. 11. Popular championships or tournaments that take place only at certain times, such as once a year or once every four years (e.g., the NCAA Final Four or the World Cup)
  5. 12. The systematic gathering, recording, and analyzing of data about a specific issue, situation, or concern, and the use of that data to create and implement plans to reach new target audiences
  6. 13. In sports marketing, a team or organization’s attempt to communicate with and reward fans as they enter the sports venue
  7. 14. An activity that involves welcoming special guests and arranging for travel, accommodations, meals, and entertainment
  8. 15. In sports, the marketing of full memberships or complete season-long ticket packages to individuals or companies
Down
  1. 1. In event marketing, an activity that involves delegating responsibility and assigning workers where they are needed
  2. 3. The process of planning and executing the conception and promotion of gatherings or activities that satisfy individual and organizational objectives
  3. 4. In sports, the marketing of seats and ticket packages to social organizations
  4. 5. In sports/event marketing, an activity that involves coordinating the box-office staff and keeping detailed ticket sales records
  5. 7. In sports marketing, a team or organization’s attempt to communicate with and entertain fans during the course of play
  6. 8. Training in which schools and businesses cooperate to provide on-the-job practice for learners; learners receive classroom instruction and on-the-job experience
  7. 9. The process of planning and executing the conception, pricing, promotion, and distribution of sporting ideas, goods, and services to create exchanges that satisfy individual and organizational objectives