13.1 Key Terms Created by: Devon Staggs

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Across
  1. 4. The point at which total revenues,or sales, equal total costs and expenses of developing and offering a product or service
  2. 5. occurs when goods or services are sold from the producer directly to the customer.
  3. 6. Consists of four basic marketing strategies product,place,price, and promotion
  4. 7. Build and maintain relationships with their customers.
Down
  1. 1. involves one ore more intermediaries
  2. 2. The process of creating,promoting, and presenting a product or service.
  3. 3. a pathway to direct products to consumers.
  4. 8. A group of customers who share common wants and needs.