13.1 Key Terms Created by: Devon Staggs

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Across
  1. 5. The process of creating,promoting, and presenting a product or service.
  2. 6. A group of customers who share common wants and needs.
  3. 7. Consists of four basic marketing strategies product,place,price, and promotion
  4. 8. a pathway to direct products to consumers.
Down
  1. 1. Build and maintain relationships with their customers.
  2. 2. involves one or more intermediaries
  3. 3. occurs when goods or services are sold from the producer directly to the customer.
  4. 4. The point at which total revenues,or sales, equal total costs and expenses of developing and offering a product or service