Across
- 5. The process of creating,promoting, and presenting a product or service.
- 7. Build and maintain relationships with their customers.
- 8. A group of customers who share common wants and needs.
Down
- 1. occurs when goods or services are sold from the producer directly to the customer.
- 2. involves one or more intermediaries
- 3. a pathway to direct products to consumers.
- 4. Consists of four basic marketing strategies product,place,price, and promotion
- 6. The point at which total revenues,or sales, equal total costs and expenses of developing and offering a product or service