13.1 Key Terms Created by: Maddie Nay

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Across
  1. 3. building and maintaining relationships with customers
  2. 4. involves one or more intermediaries
  3. 6. occurs when goods or services are sold from the producer directly to the customer
  4. 7. the point at which total revenues, or sales, equal total costs and expenses of developing and offering a product or service
Down
  1. 1. a pathway that directs products to consumers
  2. 2. the process of creating, promoting, and presenting a product or service to meet the wants and needs of consumers
  3. 5. a group of customers who share common wants and needs