13.1 Vocab

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Across
  1. 3. involves one or more intermediaries
  2. 5. build and maintain relationships with their customers
  3. 6. goods or services are sold from the producer directly to the customer
  4. 8. process of creating, promoting, and presenting an product
Down
  1. 1. pathway to direct products to consumers
  2. 2. product, price, place, promotion
  3. 4. point at which total revenues,or sales, equal total coasts and expenses of developing and offering a product or service
  4. 7. group of customers who share common wants and needs