2.01_MK12 Vocab

3. Players of sports that are not controlled by organizations or groups
11. Not capable of being detected through the senses
13. Fleeting; going away quickly
14. Groups or organizations that regulate sports and sports participants
15. Objects collected by someone who has an interest in the sport, activity, etc.
17. Observers, or fans, of a sporting event
18. Businesses or organizations that pay to associate their names or products with a sporting event
19. The process of planning and executing the conception, pricing, promotion, and distribution of sports ideas, goods, and services to create exchanges that satisfy individual and organizational objectives
20. Participants who are not paid to play a sport

1. Goods that carry the name or logo of a sports organization that the organization has authorized a manufacturer to make and distribute for sale
2. The sport product that involves doing something to better yourself in a sport
4. Players of sports that have rules and are controlled by groups or sanctioning bodies
5. Tangible, manufactured products that are sold and used within the sports industry
6. Capable of being touched, smelled, tasted, seen, or heard; physical
7. Athletes who are paid to play a sport, which is often their occupation
8. The way something is viewed
9. A distinctive symbol, design, or group of letters
10. An intangible, perishable experience; the athletes; the facility
12. The message channels used to promote a good, service, or idea (e.g., radio, TV, newspapers, magazines, internet, social media); one of several sport/event fan bases
16. Souvenirs, mementos, things collected to remember something