Digital Art & Design

4. design principle which creates visual movement of the eye and direction within a design
6. A design principle where images are distributed evenly to create a pleasing visual effect
7. The amount of detail an image has
11. Marks placed on the printed sheet to indicate where cuts should be made
13. The artistic arrangement of type in a readable and visually appealing way
15. design principle where one or more design elements are repeated and work in concert with each other
16. The actual color of something
18. emphasized structure of weight, a sense of touch
20. Visual representations of actual things, ie. simplified drawings that are easily recognized.
21. All of the characters that make up a specific typeface

1. relationship between elements in an image or their visual scale gives emphasis to one or more elements
2. design principle where the viewer’s eye is directed through a work of art
3. A color scheme built out of two colors that sit opposite each other on the color wheel
5. Mixing a color with white to increase its lightness
8. The degree of transparency an element has
9. Also called ‘negative space’
10. representations of concepts or ideas
12. The adjustment of space between two characters in your type
14. The degree of intensity and vividness of a color
17. refers to the space between lines of type
19. A typeface that mimics cursive handwriting