Across
- 1. promotional messages generated by a brand communicated through a message channel the brand directly controls
- 7. messages generated by a brand and communicated through a message channel
- 9. regularly updated website, usually managed by one person or a small group and written in an informal style
- 10. websites or software apps that allow users to create and share ideas
- 11. social networking microblogging service that allows users to send short messages called "tweets"
- 12. allows users to share ideas and images
Down
- 2. authoritative report or guide that addresses important issues in an industry and offers solutions
- 3. free online photo and video sharing service
- 4. online social networking website that allows registered users to create profile and upload pictures
- 5. video sharing website
- 6. mobile app for sharing photos, videos, and texts with other people
- 8. promo messages not directly generated by the company but rather a third party