4.01 key terms

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Across
  1. 2. Intermediaries who help move goods between producers and retailers by buying goods from producers and selling them to retailers
  2. 4. A financial penalty a middleman assesses to a producer for a variety of issues such as receiving damaged merchandise
  3. 6. A type of channel conflict that occurs between channel members at the same level
  4. 7. Financial penalties or fines
  5. 8. A distribution pattern in which a producer sells a product through a limited number of middlemen in a geographic area
  6. 10. A type of channel conflict that occurs between channel members at different levels within the same channel
Down
  1. 1. A distribution pattern in which a producer sells a product through just one middleman in a geographic area
  2. 3. A distribution pattern in which a producer sells a product through every available wholesaler and retailer in a geographic area where consumers might look for it.
  3. 5. A business that buys consumer goods or services and sells them to the ultimate consumer
  4. 9. A business that buys materials, services, or goods that will be used to make other goods or used in the operation of the company