Across
- 1. A subtractive color model used for printing, where ink absorbs light to create colors.
- 4. A group of at least three colors that are next to each other on a color wheel, and usually share a common hue
- 6. A collection of visual materials that represent the desired style, tone, and aesthetic direction of a design project.
- 8. A type of web design Designing websites to adapt and display optimally across various screen sizes and devices.
- 9. Alternative text that describes images for users who cannot see them, improving accessibility for visually impaired individuals.
- 10. A principle of design that highlights specific elements to create a focal point and draw attention.
- 11. Images created using mathematical equations to define shapes, allowing for scalability without losing quality. Examples include logos and illustrations.
- 13. Designing content and interfaces that are usable by people with a wide range of abilities, including those with disabilities.
- 15. Empty or unused space in a design, used strategically to enhance readability and visual appeal.
- 17. A framework of horizontal and vertical lines used to organize elements in a design, ensuring consistency and visual hierarchy.
- 19. A file format that supports animations and is commonly used for short, looping visuals on the web.
- 20. A composition guideline that divides an image into a 3x3 grid, suggesting placing key elements at intersections for visual balance.
- 21. The vertical space between lines of text, affecting readability and the overall density of the text block.
- 22. Comparing two versions of a design or message to determine which performs better based on user engagement metrics.
Down
- 1. Colors located opposite each other on the color wheel, creating strong contrast when used together.
- 2. The adjustment of space between individual letters in typography to improve readability and visual appeal.
- 3. The ability to understand and recognize ideas that are conveyed through images or visible actions
- 5. A color palette that uses a single color, or hue, as a base and then creates variations of that color through tints, tones, and shades
- 7. Refers to images composed of pixels, with fixed resolution. Examples include photographs and digital paintings.
- 12. The visual layout and interactive elements of a website, app, or digital product that users interact with.
- 14. A document that outlines the design rules and elements for a brand, ensuring consistency across all materials.
- 16. A file format that supports transparency, making it suitable for web graphics that need to be placed over other elements.
- 18. An additive color model (Red, Green, Blue) used for digital displays, where light is mixed to create colors.