Across
- 3. Group A qualitative research method where a group of people discusses a product or topic.
- 4. Testing A research method where consumers test a product and provide feedback.
- 5. A research method that explores motivations, opinions, and behaviors in depth.
- 7. Market A test where a new product is introduced to a limited market before a full launch.
- 9. A data collection method where participants respond to a series of predefined questions.
- 11. A research method that involves direct interaction with consumers through surveys or interviews.
Down
- 1. Analysis A research approach where companies analyze their competitors' strategies and market position.
- 2. A research method where participants are observed in their natural environment without interference.
- 6. A data collection method where a researcher asks individuals structured or open-ended questions.
- 8. A type of market research that uses existing data sources such as reports and studies.
- 10. A research method that analyzes numerical data and statistics.