Marketing basics

6. The amount of money requested or exchanged for a product
7. Refers to the locations and activities involved in getting a product or service to the users
8. The characteristic added when marketing provides a customer with information about a product.
10. The characteristic added when a business changes the form of something to make it more useful.
11. The specific group of customers to whom a company aims its products and services.

1. The characteristic added when it becomes easier for a customer to acquire a product.
2. The characteristics of a product that satisfy human wants and needs.
3. Includes all the people and organizations that might purchase a product
4. The process of communicating with potential customers in an effort to influence their buying behavior.
5. The characteristic added when products are made available at the times that customers need and want them.
6. The characteristic added when products are available at convenient places.
9. Goods, services, and ideas