25 MILLION MEMBERS

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Across
  1. 2. Every ... counts
  2. 4. Color of the newest member card
  3. 8. Mandatory onboarding requirement
  4. 10. Gift of the first program
  5. 12. KPI to measure onboarding performance instore
  6. 15. Most popular CRM gift
  7. 16. Highest phase in current program
  8. 17. Flow for inactive members
Down
  1. 1. Month with most new members
  2. 3. Anniversary gift phase 1
  3. 5. First country with My Rituals 1.0
  4. 6. First country with My Rituals 2.0
  5. 7. Youngest CRM market
  6. 9. Biggest CRM market
  7. 11. Tool to get to know our member
  8. 13. Source of all customer data
  9. 14. Benefit currently in pilot phase
  10. 18. Onboarding method