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Across
  1. 2. Creating low-quality pages optimized for specific keywords to deceive search engines.
  2. 6. Creating fake forum profiles to include links to target websites.
  3. 9. Establishing interconnected networks of websites to manipulate rankings.
  4. 10. Automatically generating content using algorithms without human input.
Down
  1. 1. Circulating false information online with the aim of promoting a website.
  2. 3. METRICS Manipulating metrics like Domain Authority or PageRank through illegitimate means.
  3. 4. Registering domains similar to legitimate sites to deceive users.
  4. 5. Filling meta tags with excessive keywords to manipulate search engines.
  5. 7. Infecting websites with malware to gain control or redirect traffic.
  6. 8. Presenting different content to search engines and users to deceive.