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Across
  1. 1. endorsement: when a famous person advertises a product by saying he or she uses it
  2. 5. an advert on tv or radio
  3. 8. music that accompanies commercials
  4. 9. someone off : to make someone uninterested in something
  5. 10. a large outdoor board, usually alongside large roads, used to display an ad
  6. 11. to purchase: likely to buy
  7. 13. describes something that can influence the subconscious mind without the conscious mind realizing it
  8. 14. a situation with no rules, limits or restrictions
  9. 16. traffic: the internet users who visit a website
  10. 17. describes a person who is easily influenced
  11. 19. power: the money someone has to buy things
  12. 21. awareness: when customers recognize or remember a brand and its qualities
  13. 22. describes sounds that are annoying
  14. 23. advertisements that suddenly appear on a computer or device screen.
Down
  1. 2. something that creates desire and excitement
  2. 3. the part of the brain that sees, hears or remembers things that you do not actively remember
  3. 4. a small paper advertising a product, business or event
  4. 6. placement: a practice in movies or tv shows when a product or its brand name appear on screen visibly in order to gain exposure
  5. 7. the marketing of good or services over the phone
  6. 12. customers : people who might possibly buy your product
  7. 15. up to its hype : when something is as good as you expected it to be
  8. 18. attack continuously
  9. 20. visual images