Across
- 3. Over the top exaggeration
- 4. Deliberately slamming or criticising the opposite opinion.
- 7. Appeals to emotion
- 8. The act of purchasing and consuming goods.
- 10. Convincing someone to do or believe something.
- 13. (n) a notice or announcement in a public medium promoting a product, service, or event or publicizing a job vacancy.
- 14. Use of logic and facts
Down
- 1. A meaning other/ in addition to the literal definition.
- 2. the art of effective or persuasive speaking or writing
- 5. The action of using up a resource.
- 6. Appeal/ convince by credibility
- 9. A text that uses multiple modes of communication (visual, auditory, spacial, gestural, textual)
- 11. Subject/profession specific language that may not be known to outsiders.
- 12. The activity of producing advertisements for commercial products or services.