Across
- 1. min # someone has seen your ad over a given time period
- 4. ad time slots not sold in
- 6. persuasion in credibility
- 8. persuasion in emotions
- 11. how often ad is seen
- 12. % of sales a company owns
- 13. # of households exposed to specific ads
- 16. metric showing % of target audeience
- 17. # of people seen the ad
Down
- 2. cost of 1,000 impressions on a website
- 3. measurement of an ads audience
- 5. persuasion in logic
- 7. who sees an ad
- 9. cites used to create content
- 10. promoting
- 14. buying & selling ads in advance
- 15. indicator or measurement