Across
- 2. Financial support received from a sponsor
- 3. Appearing the information without having been requested, especially for the purpose of advertising
- 7. Manufacturers of perfumes frequently offer it for customers to try out their new products before buying
- 11. Spoken communication as a means of transmitting informat
- 12. A dispatch of mail, especially promotional material to a large number of people
- 13. A newspaper or magazine advertisement giving information about a product in the style of an journalistic article.
- 14. A heading or advertisement appearing on a web page in the form of a column or box
- 15. The use by advertisers of images and sounds to influence consumers' responses without their being consciously aware of it
- 17. A product, service is made known through already existing social networks, i.e. people who know and communicate to other people and spread the message to them
Down
- 1. The place at which a retail transaction is carried out
- 4. A practice in which manufacturers of goods or providers of a service gain exposure for their products by paying for them to be featured in films and television programmes
- 5. Any advertising done outdoors that publicizes your business's products and services
- 6. A public display of works of art or items of interest, held in an art gallery/museum/trade fair
- 8. A large printed picture or advertisement displayed in a public place
- 9. A large outdoor board for displaying advertisements
- 10. A television or radio advertisement
- 16. A printed sheet of paper containing information or advertising and usually distributed free
