Across
- 4. a famous person
- 7. something that is attractive and easy to remember
- 9. something really good and really cheap
- 11. planned series of adverts
- 13. something or someone that can convince people
Down
- 1. the specific audience an advert focuses on
- 2. pressure to do something just because the rest is doing it too
- 3. something that spreads very quickly and becomes very well-known
- 5. something that calls one's attention
- 6. the expectations people have of a product or something
- 8. a person who buys products or services
- 9. the version of a product or service that belongs to a specific manufacturer
- 10. a large board to place posters of adverts
- 12. announcement of a product or service