Across
- 3. social and psychological characteristics.
- 4. where people live.
- 5. Born between 1965-1976
- 8. businesses must satisfy customer wants and needs
- 10. all potential customers who share common needs and wants
- 11. People who actually use the products
- 12. customer age, gender, ethinicity, occupation
Down
- 1. focusing all decisions on a group of people
- 2. 4 Ps of marketing
- 4. Born between 1998-Present
- 6. analyzing characteristics to make a target
- 7. Born between 1977-1997
- 9. People who buy the products