Basic of marketing crossword puzzle

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Across
  1. 3. the use of paid media to promote a product or service to a target audience
  2. 6. research, the process of gathering information about a market, including customer needs and preferences
  3. 7. the process of communicating with customers and potential customers to inform and persuade them about a product or service
  4. 8. audience, the specific group of people that a product or service is aimed at
  5. 9. the process of creating a unique name and image for a product or service in the consumer's mind
Down
  1. 1. the process of creating a distinct image and identity for a product or service in the consumer's mind
  2. 2. relationship management (CRM), the process of managing interactions with customers to build long-term relationships and loyalty
  3. 4. the process of dividing a market into smaller groups of consumers with similar needs or characteristics
  4. 5. mix, the combination of product, price, promotion, and place (distribution) that a company uses to market its product or service